< back to case studies

Traditional
British Pub

We spoke to pub landlord Leigh Watts and the team about their experience with reopening a popular heritage pub shortly after the first UK lockdown with Yoello.

£14.50 average customer transaction
37% quicker table turnover
⋆ Queues entirely removed from venue
⋆ Table service efficient and viable with a small team

BACKGROUND

The Greyhound Inn is a traditional pub on the junction of the Coventry and Oxford canals.

After the first national lockdown in 2020, they reopened their doors in July and contacted Yoello after Leigh realised that they wouldn’t be able to operate without suitable technology in place to facilitate safe table ordering whilst operating with skeleton staff.
"If we hadn’t got the Yoello app we would have to have a lot more staff physically going round and taking orders and it wouldn’t be viable us opening, simply because of the wage costs." - Leigh Watts

EASIER, SAFER TABLE SERVICE

Leigh wanted to ensure the pub had taken the best possible steps to make reopening safe for both staff and customers during the pandemic. The venue had to be reconfigured for table service with sufficient 2m distancing in place, this meant covering the outside area for increase all-weather capacity. It was clear that Yoello would be useful for helping staff to serve more tables with ease.

“If we hadn’t got the Yoello app we would have to have a lot more staff physically going round and taking orders and it wouldn’t be viable us opening, simply because of the wage costs. I definitely recommend other pubs to look at mobile table ordering because going forward I don’t think they’re going to be able to survive without it. What Yoello offers is a lifesaver for us”. - Leigh.

One of the pub’s biggest challenges in adopting Yoello has been getting their regular customers who are typically over the age of 60 to get to grips with ordering through technology. They have upskilled staff to show older customers how to order through Yoello, and the feedback has been great. Their oldest regular customer is 90 and uses the platform with ease.
"The Yoello app is really simple and easy to follow. We have some regulars come in every Sunday and every Friday and the oldest is 90 years old and she knows how to use it. She gets really excited when she starts using it. She feels like she’s down with the kids as she said." - Alex, waitress at Greyhound.

CONCLUSION

Yoello has allowed Leigh to completely eliminate queueing inside his venue which has made customers and staff feel much safer during the pandemic.

His staff have seen vast improvements in efficiency with the platform allowing them to serve customers faster and in turn increase table turnover by 37%. With customers self-serving their orders, there has been less wastage from error and staff time saved.

"For me personally as a landlord, the best feature of Yoello is the fact we can process drinks and food orders quickly, and that they’re accurate." - Leigh.

Leigh has managed to keep his doors open without needing to hire additional staff. There are no longer queues in the venue, and the customer experience has improved thanks to the convenience of table ordering and increased efficiency of staff with Yoello in place.
I definitely recommend other pubs to look at table ordering because going forward I don't think they’d be able to survive without it. We’re not looking to just to survive during the winter, we're looking to progress and develop and we realised it’s going to be restricted in a way, but without [Yoello] we wouldn’t be able to operate anyway. - Leigh.
Considering mobile ordering in your venue?
Please leave your business details below and we will get back in touch with you as soon as possible.
We may get in touch with relevant news and information about Yoello. You can easily unsubscribe from this at any time. View our privacy policy for more information.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Stay in the loop. Subscribe to our newsletter